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New ‘STOP DRINKING 411′ Campaign Promotes Alcohol Recovery and Prevention Via Web Social Media

Submitted by Bier Magazine on December 30, 2009 – 9:13 AMNo Comment
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Gaithersburg, MD – National Institute For Alcohol Recovery (NIFAR) is launching a global recovery and prevention campaign called STOP DRINKING 411 to combat prevalent alcohol abuse. Social media websites and educational web videos are driving the campaign, which encourages people to stop and evaluate their drinking behavior.

The core of the new campaign is the website, www.stopdrinking411.com. It delivers instant and reliable information, separates myths from facts, and presents the latest research and recovery options available. Visitors can instantly access original programs in alcohol recovery, family support, and youth awareness via high-speed streaming audio and downloads for an iPod or mp3 player. This is a breakthrough in convenience and privacy in the alcohol recovery field.

NIFAR is also launching the next generation of the Regenerate program in time for New Year’s resolutions. The new Regenerate will help even more problem drinkers by providing immediate, private recovery – anytime or anywhere. NIFAR is also offering free support by expert staff, 24/7, to ensure success.

Dr. Devang Gandhi, board-certified physician in addiction medicine and senior medical advisor to NIFAR, stated, “Most people who abuse alcohol do not seek help due to personal embarrassment, disruption of daily routines, and the high cost of rehab which is typically not covered by insurance. Regenerate is specifically designed to overcome all these barriers.”

The STOP DRINKING 411 campaign is another example of how NIFAR is advancing alcohol prevention and recovery programs for home use.

About NIFAR

NIFAR is an organization of devoted recovery experts and addiction researchers. Its goal is to advance recovery with the latest proven techniques. In addition to Regenerate, NIFAR offers a family support program called Restore® that provides effective tools for loved ones to cope with the challenges of recovery.